Building social media success from the ground up.

Hi there! 👋

I’m a mission-driven social media marketing leader focused on growth through strategy, creativity, and continuous learning. I build and lead teams that share this mindset, driving performance and innovation.

My expertise

Social media strategy

I have extensive experience crafting and executing paid and organic cross-platform social media strategies, driving a brand’s growth from startup to national recognition.

Copywriting

Writing and editing have been central to my career. I have extensive experience crafting email and ad copy, internal communications, external statements, social media content, long-form blog posts, and more.

Social management

I am comfortable getting into the details of social media management alongside my team, from building content calendars to mastering in-platform business tools.

People management

Since 2019, I’ve led content creators, social media managers, and strategists in setting and achieving goals, managing projects efficiently, and advancing their careers.

“

Chelsea is an incredibly focused yet compassionate manager that is always willing to listen and grow, and I learned so much from working with her. She has great communications instincts and judgment, and she is very much tuned in to pop culture, current events, politics, and what it takes to stay relevant in a constantly evolving digital landscape.

— Mimi Eng, Social Media Specialist at The Port Authority of NY & NJ

“

I collaborated with Chelsea while she managed social media communications in a closely regulated environment. I could always trust her strategic mindset to zero in on the essential considerations for protecting our brand. She has a talent for communicating across disciplines and finding practical solutions to challenges. Her highly organized work style and consistently approachable demeanor made working with Chelsea a pleasure.

― Steve Gold, Nonprofit Counsel at Hurwit and Associates

Chelsea McDonnell

Boston, MA | (413) 237-2569 | mcdonnellchelsea@gmail.com

© Chelsea McDonnell, 2024